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Expectation will drive Luke Campbell to succeed in professional boxing's ranks

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TURNING to face a backdrop that features a life-sized image of his greatest ever achievement, Luke Campbell casts an eye over his Olympic triumph before walking away.

It's a symbolic moment for Campbell, who leaves behind the most successful amateur career any British boxer has had and begins his new job, fighting for a living.

"I am a professional fighter now, I have that title of being a professional boxer," says Campbell, almost having to remind himself of his new position.

"This is my job now and that is starting to sink in. I'm starting a new career, I'm on day one, but I've already been working hard to make sure I've got a good base to start from."

Moving away from that huge picture that dominates the wall of the Intercontinental Hotel on Park Lane, London, Campbell is in impressive form.

He's already handled the first test as a professional, feeding the tabloid journalists and national newspaper boxing writers with titbits and stories as he spelled out the reasons behind his decision to turn professional and his reasons for doing so with Eddie Hearn and Matchroom Sport.

Cracking a joke about Hearn pestering him for the garish clothes he wore on Dancing on Ice, it's clear to see how far Campbell has come as a person. Matured from his life experiences and his boxing success, the 25-year-old commanding the room is a far cry from the 18-year-old who nervously accepted the Mail's inaugural Hotshots Award in front of a small gathering of guests.

Some things never change, however. And while Hull's golden boy has become a successful man of national acclaim, his down to earth manner remains.

Told of the fevered anticipation that greeted his big announcement back in Hull, Campbell is refreshingly surprised.

"I didn't expect anything like this whatsoever," he explains. "I expected a few messages saying well done and I look forward to following your career, but the reaction has been extraordinary.

"My phone has been mental. I've been swamped with messages on Twitter, it has been overwhelming the support I've had in the last 24 hours. I fight for the people, I want to entertain and I'm even more determined now to fight for them.

"I've got even more passion and drive now to make it work inside the boxing ring, this is my job now, this is how I'll support my family"

Encouraged by the tremendous reaction to his announcement, Campbell spent the morning before his big press conference showing Hearn his messages, proving his desire to make his debut in a stadium show in Hull was fully justified.

Hearn initially needed convincing, but is now a convert having seen first hand the way people in Hull respond to Campbell.

Still, it's a daring move by Campbell to forgo a chance of a smaller scale debut in favour of a televised show with over 10,000 fans in attendance. With such a decision comes even greater pressure. But having faced a fight 12 years in the making in his Olympic final, Campbell is confident he's more than capable of justifying the hype.

"In the Olympics I used the British fans to my advantage and every time they cheered I raised my game," he said. "Every time I threw a punch and they cheered I threw another punch because I didn't want them to stop cheering. With that comes a lot of pressure, and there will be pressure and expectation on me in Hull. But I know how amazing the support will be and, like in the Olympics, it will drive me on to succeed.

"My mum has always said to me I handle pressure better than anyone she knows. I guess I do handle the pressure well.

"I have so much experience from my amateur boxing, so many finals and medals. I've had 160 fights as an amateur, but that experience of big fights is invaluable. I will take all that experience with me."

Expectation will drive Luke Campbell to succeed in professional boxing's ranks


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