AS ONE of the world's most famous fashion chains, it has attracted designers such as Kate Moss, Stella Vine and Kate Bosworth.
Now, four Hull girls are seeing their fashions grace the shelves of high street chain Topshop.
Sisters Katie and Sarah Bowes, their niece Karma Bowes and Amy Ellerton have launched an exclusive "Hull Loves" collection at stores.
Their designs, inspired by the city's heritage, include "pattie butty" and "chip spice" printed T-shirts.
Katie, 25, who co-owns fashion label Bowes Threads in west Hull, said: "We are absolutely over the moon to have secured a deal with Topshop.
"Our collection focuses on Hull and how unique it is as a place.
"We have lived in the city all our lives and have fallen in love with its quirky traditions, such as pattie butties and chip spice seasoning.
"We want people to be able to show off their heritage with pride, while looking stylish."
The handmade collection was launched at Topshop in St Stephen's shopping centre on Sunday, with more than 15 items selling on the first day.
It is part of a Bowes Threads concession, including a selection of vintage jerseys, tie-dye maxi and midi dresses and custom denim shorts.
Katie said: "Our clothes are all about individuality and vintage style. They are created by hand and truly are one- of-a-kind.
"Most high-street brands offer duplicated items of clothing, which is why we are hoping our collection will stand out."
Katie and Sarah, 27, are no strangers to fashion, having owned vintage fashion shop Bowes Vintage in Princes Avenue, which they ran for three years, before bowing to pressure from the recession.
They launched Bowes Threads in January, with the help of Karma, 17, and friend Amy, 21.
Sarah, who studied fashion at the University of Hull, said: "I had been made redundant from my seamstress job. I reassessed my life and decided I liked designing and producing my own branded clothing.
"The others felt the same and Bowes Threads just took off from there.
"We had always dreamed of taking our products to Topshop as we love their designs and styles so much."
The girls set about realising their dream by sending an email to the global brand's bosses.
Katie, who specialises in designing T-shirt logos, said: "We sent them an email, but we didn't really expect anything to come from it. We always thought a brand like Topshop would be out of our reach."
She said she had been "stunned" after finding out their designs would be on sale in St Stephen's.
She said: "It seemed so unreal, but I was so happy and excited.
"I go to the Topshop all the time and it is incredible to see our designs on sale there."
The fashionistas were told to produce 100 items for the launch, with stock needing replenishment on a weekly basis. They created the clothes in a small loft in Chanterlands Avenue, west Hull.
Katie said: "It was a huge amount of stock for four girls to produce, but it was made even more tricky because of our working circumstances.
"We are still producing garments in Sarah's loft as we can't afford to buy a proper workspace. We are hoping to move somewhere bigger later this year."
The girls have other big hopes for the future.
Sarah said: "We'd love to expand our collection to Topshop branches around the country and perhaps the world. We'd also like to secure deals with other fashion chains."
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