HULL City managing director Nick Thompson has set an ambitious target to increase season ticket holders by up to 25 per cent for the 2013-14 campaign.
With prices frozen until April 16, the Tigers have been encouraged by their early bird sales as Steve Bruce's men attempt to secure a return to the Premier League in the season's final weeks.
The tickets bought during the opening week of sales have included a combination of renewals, former season pass holders and new customers.
With the prospect of rejoining English football's elite next season looming large, Thompson is hopeful that City's crowds will see significant rises over the next 12 months.
First-team stars James Chester, Jack Hobbs and David Meyler were all on hand to assist with season pass renewals at the KC Stadium's ticket office yesterday and Thompson said: "Sales are going very well.
"The opportunity to renew at the same price as this season has gone down very well with a lot of people. We were incredibly busy with supporters coming down to meet the players.
"There's been a good blend of people. As well as the renewals you would expect, we've seen season ticket holders from previous years coming back and new customers. That's very encouraging.
"I would like to see a rise of around 20 to 25 per cent in sales for next season and hopefully we can see a significant number of those taking advantage of the frozen prices."
Although City have chosen not to publicly declare season pass numbers in recent seasons, sales are known to have taken a hit following a delay in renewal forms ahead of the 2012-13 season. Supporters had to wait until May 28 to purchase season passes last summer.
Season ticket figures are understood to have fallen to around 12,000 this season and those figures have contributed to a drop from an average attendance of 18,790 in 2011-12 to 16,796 this term. A 25 per cent rise for 2013-14 would again see season pass holders at around 15,000.
City are also hopeful of seeing a climb in attendances for their final four home games.
The visit of Watford next Tuesday will qualify as the biggest game of Bruce's reign when second plays host to third in the Championship promotion race, and Thompson wants a bumper crowd to rally around City.
"The fact it's an evening game after the Easter weekend means we're probably looking at somewhere between 18,000 and 20,000 judging by the number we've sold so far," he added.
"If it can be closer to the 20,000 mark then great. Hopefully, a win at Huddersfield will help that."
